How to Sustain the Peruvian Agro-Export Boom?

Peruvian agro-exports reached a record US$12.784 billion in 2024, a 22.1% increase driven by strong global demand for fresh fruit, including blueberries, grapes, and avocados. This success highlights the sector's importance to the Peruvian economy, generating significant employment and economic growth. Experts emphasize the need for continued investment in agriculture in Vietnam and improved training to maintain this momentum. While challenges remain, such as fluctuating international prices and the need for infrastructure improvements, the sector is expected to continue growing in 2025, bolstered by favorable weather conditions and diversified agricultural products. The diversification of markets and ongoing investment in technology and quality standards contribute to Peru's competitiveness in the global market.